Xbox boss Asha Sharma said memory costs will affect the pricing and availability of the company's next-generation Project Helix console. She told Stephen Totilo's Game File in a recent interview that ongoing shortages of RAM could lead to higher prices and limited stock for the device [1].

Sharma emphasized the challenges outside of Xbox's direct control, saying, "Memory costs will impact pricing, will impact availability," while noting the company is focused on managing "what's in our control" [1].

Currently, Xbox is not ready to share a launch timeline for Project Helix. Sharma declined to provide a clear date for the console's release, indicating uncertainty around supply chain conditions and component availability [1].

Industry reports estimate that memory shortages could persist until late 2027 or early 2028, potentially affecting production schedules and pricing strategies for next-gen gaming hardware [1].

In recent weeks, Xbox unveiled a new logo and announced a price cut for its Game Pass subscription service, signaling ongoing efforts to maintain competitiveness as supply constraints remain a concern [1].

The company will likely provide further updates on Project Helix’s release timing and pricing once supply issues stabilize or additional clarity emerges from the memory market.